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乐卓博大学商务学士(活动管理/市场营销)

La Trobe UniversityBachelor of Business (Event Management/Marketing)

专业简介

Overview Combine business studies with event management and marketing knowledge, gaining the skills you need to promote, organize and manage events. The first year of this course introduces you to a range of essential business disciplines such as accounting, economics and finance. You'll also take an introductory events management subject along with an introductory marketing subject. Through your event management major, you'll develop the skills you need to plan and organize festivals and community events, as well as develop your knowledge of sustainability in event planning and management. We place a particular focus on developing your entrepreneurship skills, which are vital for the promotion and success of professional, sporting, cultural and community events. Through your marketing major, you'll learn how to define and communicate effective marketing strategies and gain an understanding of brands and brand management, advertising and sales promotion. You'll also gain the market research skills necessary to find opportunities for successful events. Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business. The qualification awarded on graduation is recognised in the Australian Qualifications Framework (AQF) as Level 7. Career outcomes Our graduates go on to work as planners, organizers and facilitators for events, conferences and festivals. You could find work in corporate and non-profit organizations, small businesses or local communities. Professional recognition Graduates of the Bachelor of Business (Event Management/Marketing) ( B) may apply for membership with Meetings and Events Australia. Membership may be subject to additional or ongoing requirements beyond completion of the degree. Please contact the relevant professional body for details.
  • 课程时长: 1-2年或以学校或offer为准
  • 学费: A$31,400.00 (¥ 154,943) /年 以学校或offer为准
  • 开学时间: 每年2或7月
  • 总学分: 0
  • 是否移民专业:访问官网链接

入学要求

为来自中国的学生设计 Applicants must have completion of Australian Year 12 with certain grade. IB Diploma: 24 -33. English Language Requirements: IELTS (Academic): Overall score of 6.0 with no band less than 6.0; TOEFL Paper-based Test - Overall score of 550 with 5 or better in TWE (Test of Written English); TOEFL Internet based (iBT): Overall 64 with 13 in Reading, 12 in Listening, 18 in Speaking and 21 in Writing, Pearson Test of English (Academic) (PTE): Overall score of 50 with no communicative skill score less than 50, Cambridge Certificate of Advanced English (CAE): 169 with no less than 169 in any component, Cambridge Certificate of Proficiency in English (CPE): 169 with no less than 169 in any component. 国际学生入学条件 Entry into a Bachelor Degree program at La Trobe University requires completion of equivalent to Australian Year 12 with certain grade. English language requirements IELTS (Academic) - Overall score of 6.0 with no band less than 6.0; TOEFL Paper based - Overall score of 550 with 5 or better in TWE (Test of Written English); TOEFL Internet based (iBT) - Overall 64 with 13 in Reading, 12 in Listening, 18 in Speaking and 21 in Writing; Pearson Test of English (Academic) (PTE) - Overall score of 50 with no communicative skill score less than 50; Cambridge Certificate of Advanced English (CAE) - 169 with no less than 169 in any component; Cambridge Certificate of Proficiency in English (CPE) - 169 with no less than 169 in any component.

如何申请

  • 申请材料要求 高三在读 高中已毕业 大学一、二年级在读
  • 是否需要文书
  • 申请费 100澳币
  • 申请周期 1-2月

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