Media is more fragmented than ever and consumption habits vary widely from generation to generation. But with each challenge comes new opportunities as you learn to navigate your way through these 21st century channels. Real-world focus This course lets you combine communication studies with an emphasis on digital innovation, practical skills, and industry placements and connections. Our teaching staff are actively engaged in leading-edge research with a global academic reputation in media and communication. Their real-world focus ensures that you graduate with specialist knowledge in a growth area, and understand the function and influence of the media industry, as well as developing skills that are transferable across a range of industries. Real-world learning Get industry experience through internships and work placements in government departments and agencies as well as media, advertising and public relations organisations. Our students have completed placements with Network Ten, Brisbane Festival, Hyperplex Cinemas and BBS Communications Group. In your third year you will investigate and engage with the local media sector, including contributing to the latest media platforms, and you will build your professional networks. Career outcomes Graduates work in marketing communications, public relations or corporate communications, or in advertising as sales executives for media outlets, or as media planners and buyers. Careers also exist in audience and market research, media policy development, as digital strategy planners, and digital content managers. We are a world-leader in media and communication research, through our Digital Media Research Centre. If you are a high-achieving student, you may like to consider research pathways including the option to progress to a PhD.