The Master of Applied Psychology (MAP) is designed for psychology graduates who want to develop practical skills in the applications of psychology and to employ them in the world of business; government; the non-profit sector; marketing, consumer and social research; and health. The MAP is a 1.5 year (full-time) program that includes subjects from the School of Psychological Sciences along with the Faculty of Business and Economics and the Graduate School of Education. Subjects will cover social psychology, influence and persuasion, the psychology of advertising and communications, judgement and decision-making, attitude and behaviour change, consumer psychology, positive psychology, research methods and data analysis. The Master of Applied Psychology does not carry professional accreditation and is not a pathway to professional registration as a psychologist. Graduates will have an advanced and integrated understanding of a complex body of knowledge in the application of psychological principles and theories to real world environments. Graduates will: Demonstrate advanced and integrated understanding of a complex body of knowledge in the application of psychological principles and theories to real world environments Understand how theories and research of psychology can be applied to these real-world settings Understand the implications of psychological research and theories in the commercial and social/government sectors Be able to critically analyse research to determine its generalisability The degree requires the completion of 150 points and, commencing in semester one, is intended to be completed full-time in 1.5 years over three semesters with some subjects taught in an intensive format. It requires the completion of 125 points of compulsory subjects including Consumer Behaviour, which will be taught by the Department of Management and Marketing, and Applied Positive Psychology, which will be taught by the Melbourne Graduate School of Education. Students will complete an additional 25 points by way of an Internship, which will place students in relevant workplaces, or a Group Research Project. Master of Applied Psychology students will participate in a dedicated program of lectures, seminars and tutorials and will enjoy a strong cohort experience. Graduates will be able to use the qualification to work in an array of complex and rewarding careers across marketing, social research, policy development, consumer research and consulting.