专业简介
Gain sophisticated analytical skills and be better equipped for your career in business with a one-year postgraduate qualification for high-achieving BCom graduates.
Programme overview
If you have achieved consistently high grades in your Bachelor of Commerce degree (or equivalent) you could be eligible for the honours programme. It will provide you with an additional 120 points of postgraduate research-based study to develop your analytical skills and critical thinking.
You will complete a set of advanced courses in the discipline and a short supervised dissertation or project that will demonstrate your independent research skills. Your honours programme structure and courses will depend on the specialization selected.
What can you study in Marketing?
You can complete a Bachelor of Commerce (Honours) in Marketing or a Master of Commerce in Marketing, with a customised dissertation specialising in an area such as:
Marketing management
Branding
Digital marketing
Advertising and communications management
Marketing research
Service management
Value co-creation
Customer engagement
Sustainable marketing
Collaborative consumption
Tourism
A dissertation is an advanced research project involving one-on-one mentoring by a dedicated academic staff member. This individualised experience will extend your analytical capabilities, enable you to stand out when job hunting and future-proof your career.
- 课程时长： 1-2年或以学校或offer为准
- 学费： NZ$33,688.00 (¥ 154,207) /年 This fees is for 2018 and it may subject to change for the coming year 以学校或offer为准
- 开学时间： 每年2或7月
- 总学分： 0
- 是否移民专业： 否 访问官网链接
入学要求
为来自中国的学生设计
Applicants must have an appropriate undergraduate degree with a minimum average grade of ‘B’ or higher in the final-year prerequisite courses at a recognised institution. Consult faculty guidelines for the grades required. Other English Language Requirements accepted: overall score of 575 plus Essay (TWE) of 4.5 in Paper-based TOEFL; CAE score of 58 or higher, no individual language skill below borderline; CPE score of 45 or higher; PTE overall score of 65 and no PTE communicative skills score below 58; score of 85 in Michigan English Language Assessment Battery (MELAB).
国际学生入学条件
Taught 120 points
You must have completed an undergraduate business degree from a recognised university (or similar institution) with a GPE of 5.0 in the highest level of courses required for the major.
IELTS (Academic) Overall score of 6.5 and no bands below 6.0; Internet-based TOEFL (iBT) Overall score of 90 and a written score of 21; Paper-based TOEFL Overall score of 575 and an Essay (TWE) of 4.5; C1 Advanced (previously - Cambridge English: Advanced (CAE)) Overall score of 176 and no bands below 169; C2 Proficiency (previously - Cambridge English Proficiency (CPE)) Overall score of 176 and no bands below 169; Foundation Certificate in English for Academic Purposes (FCertEAP) Grade of B-; Pearson Test of English (PTE) Academic Overall score of 58 and no PTE Communicative score below 50; Michigan English Language Assessment Battery (MELAB) 85.
如何申请
- 申请材料要求 高三在读 高中已毕业 大学一、二年级在读
- 是否需要文书 否
- 申请费 100澳币
- 申请周期 1-2月
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