This four-year course is perfect if you want a degree in Advertising, but you don’t have the standard qualifications. We prepare you for your degree during your Foundation year, bringing you up to speed with academic skills and a firm grounding in advertising. Then you can go on to do the full undergraduate degree. And it’s an exciting degree to study. The world is filled with advertising, from street billboards to TV catchphrases, from the back of newspapers to the front of football shirts, from internet pop-ups to well, anywhere with an empty space to fill. It’s a huge, rich part of our everyday life and cultural experience and it’s changing fast. At UEL, we offer you a unique insight into this exciting, swift-moving world. You’ll learn all about the advertising industry: what it does, how it works and how it’s changing in relation to the world that it shapes and that helps shape it. You’ll learn about branding, market research techniques and digital media production, and take a detailed look at how today’s consumer society works. Guided by industry experts, you’ll have the best chance not just to study but also to learn while at work in this ever-expanding industry. You’ll be involved in work placements and consumer research projects. We’ll give you the chance to study everything from promotional media practices to photography and cultural theory while you also learn the best media and digital Production skills. Future Career: UEL advertising graduates have the advantage of enjoying a wealth of industry knowledge together with a deep understanding of consumer culture. So it’s little wonder our graduates are in demand to work in a range of promotional industries.