A Deakin Bachelor of Arts degree offers enormous flexibility, allowing you to keep your career options open and design your course around your interests and for maximum employability. All arts major sequences are taught as a combination of practical and theoretical learning, with many areas of study offering work placements. One-third of the course may be taken from outside the Faculty of Arts and Education and you may take single, double, or even triple majors, providing numerous course combinations. Course structure To qualify for the award of Bachelor of Arts, students must complete 24 credit points. Public Relations Public relations practitioners are 21st century communication specialists who manage and coordinate relationships between organisations, agencies and the public. With a focus on ethical and sustainable communication practices, the course builds key knowledge and skills in core public relations responsibilities such as: event management and campaigns; social media tactics and media relations; strategic planning, management and communication; and the allied field of marketing communication. Final-year students have the opportunity to develop their skills further by undertaking an industry internship, working with real clients to develop a public relations campaign. The degree’s structure also allows you to pursue study in areas such as journalism, media studies, visual communication design and marketing. This flexibility means our degree combines theory and real-life practice to prepare you for employment in a wide variety of public relations, media and communications roles. Graduate outcomes Career outcomes The Bachelor of Arts develops important and transferable career skills, making you highly employable within a wide range of industries. The broad range of disciplines also allows you to follow your passions, study new and exciting areas, which engenders a lifelong love of learning, highly valued by employers. An arts degree provides skills for a wide range of careers. Graduates may find careers in international relations, journalism, advertising, media, photography, multimedia, publishing, public relations, marketing, personnel and industrial relations, government, policy development, research, business, finance, community services, ethnic affairs, social work, education, policing, and performing and visual arts. Our graduates can be found working in corporations, government departments, as well as in not-for-profits and NGOs.