This JCU Bachelor of Arts major equips you with the diverse range of skills you'll need to succeed in today's fast-changing creative and multimedia environments. You will develop generic and specialist skills such as creative writing, editing, critical reading, and filming, storyboarding, and effective writing, among other fascinating topics. You will also develop crucial transferable skills that will prepare you to become a successful media and communication professional, and communicator in the workplace and digital environments. As a JCU student majoring in Multimedia Journalism and Writing, you will learn from the experience of lecturers from various parts of the world with diverse backgrounds and successful experiences in their own fields of study and research, who are also published writers and journalists. Studying at JCU, you will also be inspired to write creatively and critically about the diverse and unique natural environment, and complex topics that arise in tropical, regional locations. Course overview The Bachelor of Arts majoring in multimedia journalism and writing offers you Practical training in key generic writing skills and appreciation of communication, writing and journalistic practices in a multimedia context Skills required for specialist genres and the opportunity to independently develop your own multimedia writing project An appreciation of effective, audience-centred writing in a multimedia context and Skills in planning, writing and editing creative, journalistic, academic and professional writing. Subject topic areas include: Creative Writing Effective Writing Writing for the multimedia Short story writing Public Relations Campaigns Broadcast journalism Multimedia writing projects The sociology of digital environments Course highlights By choosing this exciting and practical JCU major you'll learn the real-life skills needed to communicate in multimedia environments, such as: Writing and copy-editing for multimedia platforms Conveying the news across print, TV, online and radio Developing strong storytelling skills across genres including creative nonfiction, short stories, fiction and poetry Generating authentic, engaging creative fiction and non-fiction work Producing award-winning photographs, radio documentaries and video journalism stories Thinking critically and ethically as communicators in a digital environment facing complex social and cultural topics Career opportunities Strong multimedia writing skills, and creative and critical thinking are required by employers for communications; freelance; fiction, nonfiction and professional writing; journalism; web content development; report writing; media liaison; electronic media production; social media production and management. Depending on your own preferences, you could forge a career in: Writing for digital and print media Journalism News gathering and news casting Publishing Editing TV/radio, video, audio and online production PR campaign planning Web design Photojournalism Corporate communication and management