专业简介
This program combines the professional Bachelor of Laws with the Bachelor of Media (PR & Advertising).
The Bachelor of Media (PR and Advertising) is designed to provide students with foundational and applied skills, knowledge and capabilities in public relations and advertising. The program aims to develop communication leaders who inspire innovation and change at all levels of society and adhere to the highest ethical standards. The B Media (PR and Advertising) program is structured to offer a philosophical and cultural foundation in the media studies core, conceptual and practical skills in public relations and advertising.
This degree combination is relevant to students interested in becoming media lawyers, or in public sector communication, and public relations.
Level 1 focuses on contextual knowledge of communication industries, Level II introduces communication theory, and Level III of the program deepens students' knowledge of how such theories play out in society. At each level, an industry specific course in public relations or advertising is offered that augments the conceptual development and offers vocationally relevant knowledge in strategic communication. Students are encouraged to think beyond industry specific problems to reflect on the broader socio-cultural, political and economic implications of the roles and responsibilities of public relations and advertising. The program focuses, in particular, on engagement, innovation and creativity.
Learning Outcomes
Situate public relations and advertising in the context of media studies.
Critically analyse and creatively solve problems in the contexts of public relations and advertising.
Produce effective public relations and advertising texts for a range of media platforms.
Locate, evaluate and use relevant information to develop content relevant to public relations and advertising industries.
Show enterprise, initiative and creativity in the practice of public relations and advertising.
Apply an appreciation of, and respect for, the cultural diversity of media audiences, media forms and media delivery contexts.
Adapt to changes in the audiences, platforms, tools and practices of public relations and advertising.
Conduct research as applied to and appropriate for the fields of public relations and advertising.
Collaborate effectively across a range of contexts in public relations and advertising professions.
Contribute to, and work within, an international community of media professionals.
Create, discuss and evaluate public relations and advertising texts.
Deploy ethically informed and socially aware practice.
Law
Interpret and analyse statutes, for example: Navigating and applying statutory enactments in accordance with contemporary modes of statutory interpretation; Applying knowledge of the difference between interpretation of statutes and constitutions; Applying knowledge and ability to use extrinsic materials in the interpretation of statutes; Developing a coherent body of knowledge and skills about the rules of statutory interpretation; The application of statutory interpretation techniques in the context of problem-solving to generate appropriate analytical responses to statutory issues; Analysing the relationship between statutory interpretation and human rights instruments in different jurisdictions.
Demonstrate and adopt professional and ethical dispositions and values, for example: Professional disposition and values; Developing ability to exercise professional judgment; Ability to reflect on professional responsibilities of lawyers in promoting justice; Understanding the law's role in serving society; Understanding the value of community engagement; Ethical practice;
- 课程时长: 1-2年或以学校或offer为准
- 学费: A$38,380.00 (¥ 189,386) /年 AUD $239,330 for the entire course 以学校或offer为准
- 开学时间: 每年2或7月
- 总学分: 0
- 是否移民专业: 否 访问官网链接
入学要求
为来自中国的学生设计
English Language Requirements: IELTS Academic: 6.5 overall (min. 6.0 in each subtest); TOEFL Internet-based Test (iBT): 90 overall (min. 23 in writing, 22 in reading, listening and speaking); TOEFL - Paper-based Test (PBT) 577 overall (min. 5.0 in TWE); Pearson Test of English (PTE) Academic - 64 overall (min. 54 in each subtest); Cambridge Certificate of Proficiency in English (CPE) - 180 overall (min.180 in each subtest; Cambridge Certificate in Advanced English (CAE) - 176 overall (min.169 in each subtest).
国际学生入学条件
Applicants can have a high school studies or foundation studies recognized prior study and a university transfer.
English Language requirements:
IELTS Academic version only: 6.5 overall (min. 6.0 in each subtest)
TOEFL Internet-based Test (iBT): 90 overall (min. 23 in writing, 22 in reading, listening and speaking)
TOEFL Paper-based Test (PBT): 577 overall (min. 5.0 in TWE)
Pearson Test of English (PTE) Academic: 64 overall (min. 54 in each subtest)
UNSW Institute of Languages University English Entry Course (UEEC): Successful completion with a minimum overall grade of C+ and a minimum grade of C in the writing component.
Cambridge Certificate in Advanced English (CAE): 176 overall (min.169 in each subtest)
Cambridge Certificate of Proficiency in English (CPE): 180 overall (min.180 in each subtest)
如何申请
- 申请材料要求 高三在读 高中已毕业 大学一、二年级在读
- 是否需要文书 否
- 申请费 100澳币
- 申请周期 1-2月
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