This master will bring you up to date with the latest digital marketing concepts and techniques, equipping you for a career in this exciting and dynamic industry. Digital marketing techniques have become an integral part of organisations’ marketing strategies, generating demand for graduates who can make effective use of new and emerging platforms. On this specialised master’s degree, taught in only a few UK universities, you’ll have the opportunity to focus on digital marketing concepts and techniques, and gain an understanding of the technologies that underpin them. You’ll develop your skills through real-world marketing projects and simulated business exercises. Assessment methods vary by module, but will include exams, group assignments and individual coursework, as well as marketing blog posts, and reflective reports that encourage you to assess your own learning practices. Whether you are looking for your first job when you graduate, or want to advance your existing career, the MSc in Digital Marketing will equip you for success in a range of sectors. You might choose to work within a company’s digital marketing team, or take on a consultancy role. Or you could use your professional marketing skills to help grow a small enterprise or family business. Graduates have gone on to work for organisations such as Hootsuite, EDF Energy, L’Oreal, ROKE and McCaan. This course is also accredited by The Association to Advance Collegiate Schools of Business.